Essay Breast Feeding Is Best - 1577 Words

Breast Feeding Is Best Breast feeding not only provides the perfect food and food delivery system for infants, it is also the most family friendly choice a new mother can make. Human breast milk contains at least one hundred ingredients not found in cows milk and that cannot be exactly duplicated in commercial formulas (Eisenburg 3). As a baby grows and changes, breast milk automatically individualizes itself for each infant. The nutrients in breast milk alter themselves to fit the babys needs. Breast milk is more easily digested than cows milk or formula. The amount of protein in mothers milk (1.5%) is lower than in cows milk (3.5%) (Brockport 1), making it gentler on the infants stomach.†¦show more content†¦Breast milk contains one-third the mineral salts of cows milk, thus making it gentle to the kidneys. There is less phosphorous in breast milk as well. The higher phosphorus content of cows milk is linked to a decreased calcium level in the formula fed infants blood. Breast fed babies are far less likely to become ill during the first year than formula fed babies. The transfer of immune factors in breast milk and in the pre-milk substan ce, colostrum, provides partial protection. Every time breast fed infants suckle at their mothers breast from the first time to the last; they are getting a healthy dose of anti-bodies to bolster their immunity to disease (Eisenburg 54). One recent study suggest there may also be a decreased risk of childhood cancer in breast fed babies (Eisenburg 55 ). Breast fed babies are well-nourished since breast feeding works by supply and demand. The more the baby nurses the greater the mothers milk production. Overall, babies that are breast fed have less health problems than babies that are artificially fed. They have three times fewer ear infections, five times fewer urinary tract infections, five times fewer serious illnesses and seven times fewer allergies. Babies who are fed mothers milk exclusively, for at least their first twenty-six weeks, are six times less likely to develop lymphoma (a type of cancer) in childhood, and babies breast fed for at least one year are only half as likely to develop diabetesShow MoreRelatedEssay on Breast Feeding is Best1001 Words   |  5 PagesArgumentative Breast is Best   Ã‚  Ã‚  Ã‚  Ã‚  If one chooses to have a child, shouldn’t he or she be obligated to do what is best for that child? There are many important choices to make for that child, and some may be more difficult than others. Hospital or home birth? Pampers or Huggies? Crib or family bed? But when it comes to feeding, the choice is clear. Breast-feeding is the best choice that mothers can make for themselves and their child.   Ã‚  Ã‚  Ã‚  Ã‚  Not everyone agrees that breast-feeding is the best choice. SomeRead MoreDoe Assignment11278 Words   |  6 Pagesï » ¿ Breast Feeding Vs Bottle Feeding Controversy Jane Doe CHFD 308 American Public University Dr. John DoeBreast Feeding Vs Bottle Feeding Controversy This essay is about the breast feeding vs bottle feeding controversy. Are you depriving your infant of nutrients they need if you chose to bottle feed? Will your child be unhealthy if you chose not to breast feed? Some women feel like breast feeding is always better, some women feel like bottle feeding is just the same. Breast feeding is usuallyRead More Breast Feeding vs Formula Essay1357 Words   |  6 Pages Breast-feeding is nutritionally, emotionally and physically superior for a mother and her child. â€Å"Human breast milk is not standard nor is it interchangeable with cow’s milk. It is a dynamic fluid that changes in composition to meet the needs of the baby as it grows† (â€Å"Giving your Baby... Diet.† par. #10). Breast milk contains growth factors and antibodies which stimulate the growing baby and protect it from illness such as diarrhea, ear infections, rashes, allergies, asthma, skin problems, pneumoniaRead MoreBreast Feeding Vs. The Bottle1326 Words   |  6 PagesBreast-feeding vs. The Bottle: The Decision is yours â€Å"Some mothers have to give up breastfeeding even though they want to breastfeed. To give up breastfeeding can be a sensitive issue in a time when breastfeeding is promoted as the healthiest for mother and child† (Larsen Kronborg, 2013, p. 848). The debate over whether breast-feeding is better than bottle-feeding or vice versa has been a debate for many years. With more and more research that is continuously being developed, the option to breast-feedRead MoreBreast Milk : An Ideological Framework That Enabled The Canadian Government Essay1208 Words   |  5 Pages â€Å"Breast is best† is an ideological framework that enabled the Canadian government to control and dictate the bodies of marginalized peoples. Despite the associated benefits to both the child and the mother, breast milk rhetoric in the Canadian context was developed by breastfeeding supporters to reclaim infant-feeding. Since the early 1960s, the Canadian government, the World Health Organization (W HO), and the United Nations Children’s Fund (UNICEF) argued for a return to breastfeeding because ofRead MoreThe Benefits Of Breast Feeding902 Words   |  4 Pages The Benefits of Breast Feeding Since the invention of formula mothers have had trouble deciding how best to go about feeding their children. Each mother has their own preferred feeding technique, some of whom chose to use both feeding methods depending on the situation. For some mothers breast feeding is not a viable option for reasons such as lactation issues, busy schedules, and secondary care givers (Health Psychology). For those mothers whom are able and willing to breast feed their infantsRead MoreChoosing Your Newborn First Food Can Feel Like A Challenging Dilemma962 Words   |  4 Pageseach agreed that breastfeeding provides an array of benefits that surpasses the alternative feeding options. Stores nationwide are stocked with various brands of formula all claiming to contain the conducive various nutrients of breast milk. In comparison to store-bought formulas and its many facets, breastfeeding is the overall best adequate source for most newborn growth and development. Furthermore, Breast milk is natur ally gentle on a newborns digestive system. Also it is a convenient choice toRead MoreWhy Mothers Should Be Fed885 Words   |  4 Pagespediatricians. Breast feeding has been linked to lower obesity rates later in life, it is tailor made for your baby having the exact nutrients needed at that time and helps to bond baby with mother. Breast feeding should be supported and never be looked at as being sexual in nature, it is natural. The mothers that choose to breastfeed their babies should surround themselves with supportive people. There have been controversies over the years for which is form of feeding is best. Formula supportersRead MoreThe Ethical Dilemma of Midwives of Women Who Choose to Bottle Feed1013 Words   |  5 Pagesdiscuss the ethical dilemma, which midwives have to deal with, when a woman choose to bottle-feed their babies, who do not have any medical requirement not to breastfeed. In addition, why bottle-feeding their babies is the women choice. Why breast-feeding is, better for mother and baby than bottle-feeding. Women who choose to bottle-feed. Woman who choose to bottle-feed their babies, can decide why they bottle-feed, through a number of factors. The womans age; her level of education; her culturalRead MoreEssay on breastfeed or bottle-feed?1116 Words   |  5 Pagesbreastfeed or bottle-feed? I must tell you that breast milk is usually best for your baby. -Each mother’s breast milk is made especially for their own newborn. It contains all the Vit., Min. amp; iron that your baby needs( where as bottle milk has as little as 5-10% of all vit., min., amp; iron that are used by your baby.) Breast milk also continues to chg. as your baby grows to meet the changing needs of your infant, no formula is capable of such a chg. Breast milk contains protecting agents to help insure

Symptoms And Treatment Of Bipolar Disorder - 1188 Words

â€Å"Bipolar disorder has nothing to do with the ups and downs we all experience in life; it is much more severe, debilitating, and incapacitating† (Nordqvist, 2016). The description of bipolar disorder is a brain disorder which causes unexpected shifts in mood, energy, activity levels, and the ability to carry out day-to-day tasks. There are many factors that causes bipolar disorder, it can be genetic, brain-chemical imbalance, hormonal problems, and environmental. When bipolar was distinct in the first century, people were terrified who were diagnosed but throughout the centuries scientists and researchers were finding treatment and medications for those manic people. To understand bipolar disorder, you need to know the causes. â€Å"Bipolar is highly recognized as a treatable disorder† (Cherney Krans, 2016). Nordqvist states researchers discovered there isn’t just one single cause but multiple causes. One of the causes is genetic, people have a higher risk i f one of their blood relative has it. Another one is a brain-chemical imbalance, when the neurotransmitter isn’t balanced it can affect mood disorders. Hormonal problems are also one cause, having unbalanced hormones can cause bipolar disorder. One of the most causes is environmental, if someone has been abused or has mental stress and had a significant loss or other traumatic events. People need to know what bipolar disorder is and how affects someone to support in those who are in need for help. â€Å"During the 1st century,Show MoreRelatedBipolar Disorder : Symptoms And Treatment854 Words   |  4 Pagesmedical condition known as bipolar disorder. Bipolar disorder is when a person suffers from severe shifts in mood and energy. In most cases, bipolar disorder can be treated and people with the illness can live normal and productive lives with the help of medication and or therapy. Aiken, C. (2010). Family Experiences of Bipolar Disorder: The Ups, the Downs and the Bits in Between. Retrieved from Ebsco Host. In this book the author discusses her own dealings with Bipolar Disorder. She goes on to say howRead MoreSymptoms And Treatment Of Bipolar Disorder1489 Words   |  6 PagesDiego City College Bipolar disorder, also called manic-depressive disorder, is a disease that affects thousands of people all over the United States of America. According to Sarris (2011) approximately 1-2% of adults will be affected by bipolar disorder in their lifetime. While some individuals may go undiagnosed, the prevalence percentage can raise to as much as 4% when including milder subclinical presentations (Sarris, 2011). Bipolar disorder can cause severe dysfunction in theRead MoreSymptoms And Treatment Of Bipolar Disorder1125 Words   |  5 Pageswith several mental disorders. The major diagnosis would be bipolar disorder. She also suffers from borderline personality disorder, Post-traumatic stress disorder (PTSD), and anxiety. The American Psychiatric Association s Diagnostic and Statistical Manual of Mental Disorder defines bipolar disorder as a recurrent mood disorder that includes periods of mania or mixed episodes of mania and depression (Murphy, 2012, p. 44-50). It was previously kn own as manic depressive disorder. It is most commonRead MoreBipolar Disorder Treatments : Symptoms And Symptoms2309 Words   |  10 Pages Bipolar Disorder Treatments Kelly Miazga Metropolitan State University December 8th 2014 â€Æ' Bipolar disorder treatments Introduction Bipolar disorder, also known as manic depression or bipolar affective disorder is a mood disorder where the patient experiences episodes of extreme highs known as mania and extreme lows known as depression. Periods of mania and depression vary per person. A person who is displaying a manic episode shows typical symptoms of elevated mood, extreme happiness or irritabilityRead MoreBipolar Disorder : Symptoms And Treatment2115 Words   |  9 Pages Bipolar Disorder The Bipolar disorder or you can call it manic depression, it is a often diagnosed and draining frame or state of mind disorder which causes huge shifts in temperament and frame of mind. The word bipolar means that the two main polar extremes in which a person with the disorder experiences. According a part of the National Institutes of Health that watches over neurological and psychological research this disorder affects about 2.1 million adultsRead MoreSymptoms And Treatment Of Bipolar Disorder963 Words   |  4 Pagesthat goes by we hear someone being labeled as bipolar or another celebrity is getting diagnosed as being bipolar after their spurts of erratic behavior. I had to ask the question, does anyone really know what it means to be bipolar? Bipolar disorder, also known as manic-depressive illness, is a brain disorder that causes unusual shifts in mood, energy, activity levels, and the ability to carry out day-to-day tasks (NIMH). Suffering from bipolar disorder can mean su ffering from drastic changes in moodRead MoreSymptoms And Treatment Of Bipolar Disorder1274 Words   |  6 Pagesconclusion, Ben Tang was diagnosed with bipolar II disorder indicated by DSM-5 at age 47. He experienced symptoms such as feeling depressed, suicidal thoughts, and worthlessness in depressive episodes. He experienced symptoms such as racing mind, trouble falling asleep, and committing reckless behaviors in hypomanic episodes. It can be challenging to live with bipolar disorder because the symptoms can be hard to deal with. There are several ways to manage bipolar disorder, include medications, support groupRead MoreSymptoms And Treatment Of Bipolar Disorder1220 Words   |  5 PagesThe history of bipolar disorder is perhaps just as complex as the condition itself. Bipolar is highly recognized as a treatable disorder. The more we learn about bipolar disorder, the more people may be able to receive the help that they need. Centuries passed and little new was discovered about bipolar disorder until French psychiatrist Jean-Pierre Falret published an article in 1851 describing what he called â€Å"la folie circulaire,† which translates to circular insanity. The article details peopleRead MoreSymptoms And Treatment Of Bipolar Disorder762 Words   |  4 Pages Bipolar Disorder 2 Disorder history, In the 19th century psychiatry, mania had a broad meaning of craziness, hypomania was equated by some concepts of â€Å"partial insanity† or monomania. Bipolar disorder origins in 1854, Jules Baillarger and Jean-Pierre Falret, independently present descriptions of the disorder to Academie de Medicine in Paris. German neuropsychiatrist Emanuel Mendel in 1881 wrote â€Å"that heRead MoreSymptoms And Treatment Of Bipolar Disorder1442 Words   |  6 Pagesmental illness. For example, manic depressive illness, or bipolar disorder, is a cognitive disease which affects â€Å"about 2.6% of the U.S. population† every year (DBSA). Along with the vast number of patients stricken with bipolar, are also a plethora of symptoms, with researchers and patients reporting, â€Å"unusual shifts in mood, energy, activity levels, and (an inability) to carry out day-to-day tasks† (NIMH). Along with the symptoms of bipolar are several factors that contribute to the presence of the

Rhbill Free Essays

lhe  Reproductive Health Bill, informally known as the  RH Bill, are  proposed laws  in theRepublic of the Philippines  aiming to guarantee universal access to methods oncontraception,  abortion, fertility control,  sexual education, and maternal care. [1] There are presently two bills with the same intended goals: House  Bill # 4244 –  An Act Providing for a Comprehensive Policy on Responsible Parenthood, Reproductive Health, and Population and Development, and For Other Purposes * Senate  Bill # 2378 –  An Act Providing For a National Policy on Reproductive Health and Population and Development While there is general agreement about its provisions on maternal and child health, there is great debate on its key proposal that the Philippine government and the private sector will fund and undertake widespread distribution of family planning devices such as  condoms,birth control pills  (BCPs) and  IUDs, as the government continues to disseminat e information on their use through all health care centers. On October 2012, a revised version of the same bill was presently re-named to  Responsible Parenthood Act  and was filed in the  House of Representatives  as a result of re-introducing the bill under a different impression after overwhelming opposition in the country, especially from the  Catholic Bishops’ Conference of the Philippines[2][3]. We will write a custom essay sample on Rhbill or any similar topic only for you Order Now The bill is highly divisive, with experts, academics, religious institutions, and major political figures supporting and opposing it, often criticizing the government and each other in the process. Debates and rallies proposing and opposing the bills, with tens of thousands of opposition particularly those endorsed by the  bishops  of the  Roman Catholic Church  and various other conservative groups, have been happening nationwide. Stated purpose One of the main concerns of the bill, according to the Explanatory Note, is that the population of the Philippines makes it â€Å"the 12th most populous nation in the world today†, that the Filipino women’s fertility rate is â€Å"at the upper bracket of 206 countries. † It states that studies and surveys â€Å"show that the Filipinos are responsive to having smaller-sized families through free choice of family planning methods. † It also refers to studies which â€Å"show that rapid population growth exacerbates poverty while poverty spawns rapid population growth. † And so it aims for improved quality of life through a â€Å"consistent and coherent national population policy. [4] As policy it states that the State â€Å"guarantees universal access to medically-safe, legal, affordable, effective and quality reproductive health care services, methods, devices, supplies and relevant information and education thereon even as it prioritizes the needs of women and children, among other underprivileged sectors. â€Å"[4] Philippine Daily Inquirer First Posted 20:18:00 08/16/2008 Filed Under:  Family,  Family planning,  Laws IN THE INTEREST OF FAIR PLAY, WE ARE RUNNING TWO ARTICLES THAT HOLD views opposite of the proposed Reproductive Health and Population Development Act of 2008. The articles featured today are in response to the two articles written by Albay Rep. Edcel Lagman, principal author of the reproductive health bill, and printed in this section on Aug. 3. Lagman? s first article highlighted the main features of the measure, while his second noted the campaign to discredit it. He claimed that the bill was not anti-life and that it would not interfere with family life, legalize abortion, promote contraceptive mentality and impose a two-child policy. Lagman also claimed that Humanae Vitae was not an infallible doctrine. Besides the articles of the head of the Legal Office of the Catholic Bishops? Conference of the Philippines and of a former senator, Talk of the Town received responses from Catholic groups and individuals countering Lagman? s views. The responses came from Fr. Virgilio Delfin of the Diocese of Malaybalay, Pet Palma Dureza of Quezon City, Maria Concepcion S. Noche of the Alliance for the Family Foundation Philippines, Jose Fernandez of the Family Life Apostolate of St. John the Baptist Parish in Taytay, Rizal, and Minyong Ordonez, a retired chair of the Paris-based Publicis Communications Group. Talk of the Town also received an e-mail from Felix Libreto, a professor at the UP Open University, and a position paper of 26 economists from the University of the Philippines supporting the bill. Because of limited space, this section cannot print all the reactions to Lagman? s articles. * * * Reckless and irresponsible By Jo Imbong REP. EDCEL LAGMAN, THE PRINCIPAL AUTHOR OF THE proposed Reproductive Health and Population Development Act of 2008 asserts, among others, that the bill is neither antilife nor antifamily, that contraceptives are not life-threatening and that the bill does not impose a two-child policy. Prolife? To value human life is to respect and protect life in all its seasons. ?Human life begins at fertilization.? (Records of the Constitutional Commission, Vol. IV, Sept. 18, 1986, pp. 761, 801) hence, ? the State shall equally protect the life of the mother and the life of the unborn from conception.? (Constitution, Article II, Section 12). Lagman said in a House hearing that the bill would protect human life ? from implantation.? By that token, the zygote not yet in the mother? s womb is not protected. Pills and the IUD hinder implantation of the embryo in the uterus, thereby precipitating the embryo? s destruction. That is abortion. And yet, ? every child †¦ needs appropriate legal protection before as well as after birth (UN Convention on the Rights of the Child). Not life-threatening? Records are rife of perforation of the uterus and serious pelvic infections in women with IUDs that public midwives have refused to extract. The Mayo Foundation found that oral contraceptives are associated with an increase risk of breast cancer. DepoProvera increases a woman? s risk for chlamydia and gonorrhea. Oral contraceptives containing cyproterone increase risk of deep venous blood clots. Levonorgestrel is banned in this country as the Bureau of Food and Drugs found it to be abortifacient. Life-threatening ectopic pregnancies occur in mothers long after undergoing tubal ligation, particularly those sterilized before age 30. Contraceptives as essential medicines? Contraceptives do not treat any medical condition. Fertility is not a disease. It attests to health! The bill targets ? the poor, needy and marginalized.? This is most unkind to them whose real needs are jobs, skills, education, lucrative opportunities, nutrition, and essential medicines for anemia, tuberculosis, infections and childhood diseases. Remember, every citizen has the right to health (Art. II, Sec. 15), hence, the State has a duty to protect the citizens against dangerous substances (Constitution, Art. XVI, Sec. 9), and protect women in their maternal function (Art. XIII,Sec. 4). Family friendly? The ? encouragement? to have two children is manipulation both brazen and subtle. It can set the stage for a stronger application of the recommendation through legislative amendments. Spouses have a basic, o riginal, intrinsic and inviolable right ? to found a family in accordance with their religious convictions and the demands of responsible parenthood? (Art. XV, Sec. 3 [1]). This includes their right to progeny. The bill mocks parents with fine and imprisonment in refusing to expose their children to mandatory ? age-appropriate? reproductive health education starting Grade 5 outside the loving confines of home and family. Vulnerable and malleable, our children will be taught ? adolescent reproductive health? and ? the full range of information on family planning methods, services and facilities? for six years. This is child abuse of the highest order. And yet, ? every child has the right to be brought up in an atmosphere of morality and rectitude for the enrichment and strengthening of his character.? (Child and Youth Welfare Code) The †¦ care and nurtur[ance] of the child reside first in the parents (Article II, Sec. 12, Constitution), whose primary function and freedom include preparation for obligations the state can neither supply nor hinder. (Brantley v. Surles, 718 F. 2d. 354,1358-59) The State did not create the family, and ? the child is not a creature of the State.? (Pierce vs. Society of Sisters, 268, U. S. 510, 535. ) That is the law of nature, and no human institution has authority to amend it. Quality of life? The bill wants to ? uplift the quality of life of the people.? Population control started in 1976 ? to increase the share of each Filipino in the fruits of economic progress.? In other words — to eliminate poverty. Has it? The General Appropriations Act of 2008 earmarks an enormous amount for ? family planning and reproductive health services,? including contraceptives. For the Department of Health it is P3. 19 billion; for Popcom — P386. million, quite apart from funds for other agencies of government and local government units for the same programs. Add $2. 4 million from the United Nations Population Fund for population and development and reproductive health for 2008, plus $2. 2 million for 2009. Today? s average family has three children compared with seven in the ? 70s. But the billions of pesos spent have not reduced poverty or benefited the poor. If Congress passes this bill, it wagers the future of the country. Citizens have a right to resist misplaced and irresponsible exercise of authority because the good of the people is the sup reme law. Salus populi est suprema lex. The path of irresponsible legislation is a dreadful path: If an act is made legal, it will be perceived as moral. If an act is perceived as moral, it will become a norm. If it is observed by all as a norm, then it is too late. By then, you will have changed the culture. That is not simply reckless. It is the ultimate breach of public trust. (Jo Imbong, a lawyer, is the executive secretary of the Legal office of the Catholic Bishops? Conference of the Philippines and consultant to the CBCP Episcoal Commission on Family and Life. ) * * * No place for the RH bill in our law By Francisco S. Tatad THE REPRODUCTIVE HEALTH bill in the House of Representatives is being presented as a health bill and an antipoverty bill at the same time. It is neither. It is not what its authors say it is; it is everything they say it is not. It is an ideological attack on human life, the family, and our social and cultural values. The bill rests on a flawed premise; it is unnecessary, unconstitutional, oppressive of religious belief and destructive of public morals and family values. Its enactment into law will only deepen the already frightening ignorance about the real issues. It should be rejected. 1. Flawed premise Our population growth rate (National Statistics Office) is 2. 04 percent, total fertility rate (TFR) is 3. 02. The CIA World Factbook has lower figures — growth rate, 1. 728 percent; TFR, 3. 00. Our population density is 277 per square km. GDP per capita (PPP) is $3,400. Fifty other countries have a much lower density, yet their per capita is also much lower. Thirty-six countries are more densely populated, yet their GDP per capita is also much higher. Are the few then always richer, the many always poorer? Not at all. Our median age is 23 years. In 139 other countries it is as high as 45. 5 years (Monaco). This means a Filipino has more productive years ahead of him than his counterpart in the rich countries where the graying and dying population is no longer being replaced because of negative birth rates. Our long-term future is bright, because of a vibrant and dynamic population. 2. Unnecessary Women who say they should be free to contracept (regardless of what the moral law or science says) are not being prevented from doing so, as witness the 50-percent contraceptive prevalence rate. It is a free market. But as we are not a welfare state, taxpayers have no duty to provide the contraceptives to try and cure pregnancy, which is not a disease. The State? s duty is to protect women from real diseases. At least 80 women die every day from heart diseases, 63 from vascular diseases, 51 from cancer, 45 from pneumonia, 23 from tuberculosis, 22 from diabetes; 16 from lower chronic respiratory diseases. Why are our lawmakers not demanding free medicines and services for all those afflicted? Indeed, maternal death could be brought down to zero just by providing adequate basic and emergency obstetrics-care facilities and skilled medical services to women. The local officials of Gattaran, Cagayan and Sorsogon City have shown this. Why do our lawmakers insist on stuffing our women with contraceptives and abortifacients instead? In 2005, the cancer research arm of the World Health Organization concluded that oral contraceptives cause breast, liver and cervical cancer. Shouldn? t our lawmakers demand that contraceptives be banned or at least labeled as ? cancer-causing,? or ? dangerous to women? s health Why do they want them classified as ? essential medicines? instead? 3. Unconstitutional a. ) The Philippines is a democratic and republican State. Yet the bill seems to assume we are a centrally planned economy or a totalitarian State, which controls the private lives of its citizens. Truth is, there are certain activities of man as man where the individual is completely autonomous from the State. Just as the State may not tell a politician or a journalist how or when to think, write or speak, it may not enter the bedroom and tell married couples how or when to practice marital love. b. ) Article II, Section 12 of the Constitution says: ? The State recognizes the sanctity of family life and shall protect and strengthen the family as a basic autonomous social institution. It shall equally protect the life of the mother and the life of the unborn from conception. The natural and primary right and duty of parents in the rearing of the youth for civic efficiency and the development of moral character shall receive the support of the Government.? The use of ? sanctity? makes State obedience to God? s laws not only a solemn teaching of the Church, but also an express constitutional mandate. Now, when the State binds itself to ? equally protect the life of the mother and the life of the unborn from conception,? it necessarily binds itself not to do anything to prevent even one married woman from conceiving. A state-funded contraceptive program is an abomination. 4. Oppressive of religious belief The bill seeks to tell the Catholic majority not to listen to the Church and to listen to anti-Catholic politicians instead. It seeks to establish a program which Catholic taxpayers will fund in order to attack a doctrine of their faith. Is there a worse despotism? Would the same people do the same thing to the followers of Islam or some politically active religious pressure group? The pro-RH lobby claims surveys have shown that most Catholic women want to use contraception, regardless of what the Church says about it. It is a desperate attempt to show that right or wrong can now be reduced to what you like or dislike. The truth is never the result of surveys. Contraception is wrong not because the Church has banned it; the Church has banned it because it is wrong. No amount of surveys can change that. 5. Destructive of public morals The bill seeks to impose a hedonistic sex-oriented lifestyle that aims to reduce the conjugal act to a mere exchange of physical sensations between two individuals and marriage to a purely contraceptive partnership. Not only is it hedonistic, it is above all eugenicist. It seeks to eliminate the poor and the ? socially unfit.? While it neither mandates a two-child family nor legalizes abortion, it prepares the ground for both. In 1974, the US National Security Study Memorandum 200, titled ? Implications of Worldwide Population Growth for US Security and Overseas Interests,? launched the two-child family as a global population policy to be achieved by 2000. But ? no country has reduced its population growth without resorting to abortion,? said that document. Now you know what? s next, and where it? s all coming from. MANILA, Philippines—Hundreds of people, some arriving in private vehicles and others on foot, gathered outside the Edsa Shrine at a usually suburban Manila intersection Saturday for what church leaders had described as a massive prayer rally to show Congress most Filipinos were against the reproductive health bill pending in legislature for years. Many of the faithful, who braved intermittent rains and occasional winds, stood under umbrellas as they waited for the rally to get underway. Bishop Gabriel Reyes, chair of the Episcopal Commission on Family and Life of the Catholic Bishops’ Conference of the Philippines, was spotted in the area. So was Father Melvin Castro, the commission’s executive secretary. Maribel Descallar, operations director of the commission, said the program was to start at 1:00 p. m. Senior Superintendent Antonio Gumiran, deputy district director for operations, told the Inquirer they expected a crowd of at least 3,000 people. Organizers said Friday they were expecting up to 50,000 people at the rally. Gumiran refused to say how many policemen were deployed in the area but only a few were visible to an inquirer reporter toward noon Saturday. The Catholic Church has started to bring out the big guns in its campaign against the reproductive health (RH) bill. Manila Archbishop Luis Antonio Tagle on Thursday issued a circular urging the faithful to converge at the Edsa Shrine on Saturday for a Mass and rally against the bill. â€Å"Relying on the power of prayer and the necessity of informed awareness, we will gather together to be informed, enlightened and emboldened once more. We also wish to express why we believe the reproductive health bill is not the solution to our many problems as individuals and as a country as it will even give rise to many other problems more pernicious and pervasive than the ones we face in the present,† Tagle said. I enjoin all parish priests and leaders of communities and lay movements to rally their members and endorse participation in this important gathering aimed at communicating a strong and sincere appeal to the goodwill of our legislators,† Tagle said in his letter. The pray er rally will be a show of force for the Catholic Bishops’ Conference of the Philippines (CBCP) after President Benigno Aquino in his State of the Nation Address (Sona) last week urged the swift passage of the bill, which would provide universal access and information on natural and modern family methods and reduce the number of mothers and babies dying during childbirth. On August 7, the House will vote on whether to wrap up debate and move the bill forward. CBCP officials said they would have a vigil at the House on the eve of the vote and that mass actions would also be held in other dioceses. Time for a vote President Aquino said Thursday it was time to put the bill to a vote. â€Å"I hope that the point when we need to vote comes. Otherwise, Congress may have already adjourned and we’re still in the period of debate; so we won’t know what the people want. Perhaps the debate should be wrapped up, and we should make a decision on this so-called responsible parenthood bill once and for all,† Mr. Aquino told reporters in an ambush interview. On the anti-RH rally, Mr. Aquino said: â€Å"We’re all prolife, aren’t we? We want an improved quality of life for our countrymen. So that is their right and I’m sure they will not endeavor to do anything against the law. So we will secure this rally if it pushes through. Malacanang on Thursday also shrugged off an announcement that former President Gloria Macapagal-Arroyo, who is now a Pampanga representative, will vote against the measure and that seven of her allies had withdrawn sponsorship of the measure. Communications Secretary Ricky Carandang said that Arroyo and Catholic bishops have been vocal about their opposition to the bill. He said the Church’s invitation to her to join the anti-RH rally should not be given political meaning. Arroyo was freed last week from eight months of hospital arrest after posting bail on election sabotage charges against her. â€Å"I would not want to speak on behalf of the bishops about whether or not this is leading to some kind of support for the former President. This is a measure that should not be viewed in stark political terms because it actually got societal implications,† he said in a briefing. Not Aquino-Arroyo showdown A vote on the bill should not be seen as a showdown between Mr. Aquino, the bill’s chief campaigner, and Arroyo, Carandang said. â€Å"It’s an important measure and we’re not viewing it in terms of partisan politics. It’s something that we feel is long overdue. It needs to be done, and we’re doing it in that context. I understand that there are observers who are viewing this (showdown) in that way, but we’re simply looking at it right now as a measure that has oppositors, that needs to go through the process and we’ll leave it at that,† he said. Carandang said Malacanang respected the withdrawal of support by some lawmakers, but did not view the entire anti-RH bill campaign as â€Å"Arroyo’s effort. † â€Å"We respect the democratic space in which the debate is being undertaken. At the same time, we hope that our friends in Congress will see the wisdom of this measure,† he added. While Catholic bishops have counted 140 lawmakers as opposed to the measure based on survey and public consultations, Carandang said it was too early to tell whether the administration had the numbers to defeat them. â€Å"You can never tell until the vote is there. But we are confident that we have support,† he said. â€Å"We’re hoping that those of us who are on the administration’s side will continue to support this effort. † How to cite Rhbill, Essay examples

Entrepreneurship & Innovation Contemporary Issues - Free Sample

Question: Discuss about the Contemporary Issues in Entrepreneurship and Innovation. Answer: Introduction Organisations worldwide face various types of problems and issues that hinder their long-term growth and development. In this regard, wicked problems can be referred to as the issues faced by the organisation that does not have a definite solution and are rather complex to be resolved. Wicked problems hamper the future success and survival of an organisation and thus need to be resolved through the application of creative and innovative Solutions (Contemporary Government Challenges, 2007). The present report, in this regard, aims to critically analyse and examine the wicked problem faced by 7-Eleven organisation. It investigates and evaluates the effectiveness of the organisations strategy in addressing the solution of the problem. In addition to this, the relevance of the organisational solution to the problem with the contemporary entrepreneurship and innovation issues is discussed in detail in the report. The recommendations to incorporate the entrepreneurial thinking for improvin g the proposed solution of the organisation is also provided in the report. Discussion of the problem and the opportunity or solution Description of the wicked problem faced by 7-Eleven Occupational Health and Safety (OHS) is becoming one of the most critical problem faced by corporations in Australia. This is due to the rapid increase in the rate of employees exploitation at workplaces in the country (Safety A Wicked Problem, 2010). The problem of Occupational Health and Safety (OHS) has faced by 7-Eleven Stores Pty Ltd, a franchise of the US based 7-Eleven Inc, operating its convenience stores in Australia. The problem of OHS was highlighted when a large number of employees of the company raised their allegations against their exploitation by the senior management in the convenience stores. The employees were largely underpaid and were also threatened by the senior managers at the workplace for compelling them to work for longer durations (Karp, 2016). The employees working in the franchise stores were largely international students who were subjected to face physical violence and abuse at the workplace. The head office of the convenience stores in Australia was also reluctant to address the complaints of the employees against the misconduct of the employers (Ferguson et al., 2015). The problem of employees safety and protection occurred in 7-Eleven convenience stores can be referred to as occupational health and safety wicked problem. The resolution of the problem requires the senior management to introduce safety framework that demonstrates the Code of Conduct required to be followed by both the employers and employees. The development of an effective solution to the problem is very complex and requires highly creative solutions. The employers need to gain an in-depth understanding of the various domains of health and safety to develop effective guidelines of Code of Conduct for ensuring employees protection . Occupational safety of employees at the workplace requires systemic thinking by all the levels of an organization (Marginson et al., 2010). It involves analysing and examining of the organisations microsystems and the external ecosystems of an individual communities and societies. The key stakeholders of 7-Eleven that should be involved in the developmen t of a creative solution for ensuring employees well-being at the workplace are management and the communities. This is due to their larger involvement in identifying the roles and responsibilities of an individual within the organisation and in the society. Thus, the development of an effective solution to employees safety as a wicked problem requires the application and integration of holistic and systematic approaches requiring collaboration among all the key stakeholders (Pardeck, 2015). The wicked problem of employees safety is being addressed by the Australia corporations through the implementation of Fair Work Act. The laws and regulations of the act mainly govern the relationship between employer and employees in the country. It promotes the introduction of fair work practices and prevention of employees discrimination by the employers (Rogers, 2010). However, the occurrence of wicked problem regarding the employees safety and protection at 7-Eleven highlighted the significance of systematic thinking and developing innovative solutions for ensuring employees well-being at workplaces. The occurrence of such a wicked problem has negatively impacted its brand reputation worldwide and thus raised concerns for the company to develop an effective and creative solution to prevent the occurrence of such issues in the future context (Stricter laws for franchisors? Responses to the 7-eleven wage scandal, 2016). The implementation of a safety framework for safeguarding the protection of all employees is the major challenge present before all the key stakeholders of 7-Eleven. It requires mindfulness of all the stakeholders for attempting to solve the wickedness of safety and well-being of employees (7-Eleven Scandal an Ethical Failure of Leadership, 2013). The development of a creative solution can be achieved effectively through design-thinking that strives to examine all the sides of a potential solution and requires key stakeholders to think out-of-the-box. However, design-thinking is a very complex approach and requires huge mental efforts from the stakeholders in order to think systematically and creatively (Abbing, 2010). The identification of the causes responsible for exploitation of employees at workplaces is the main challenge present before the stakeholders of 7-Eleven. This is due to lack of complete information about the various environmental, cultural and social issues responsib le for the abuse of employees at 7-Eleven. Thus, it can be said that the problem of employees safety and well-being occurred in the company is a wicked problem due to the complexity involved in the development of an effective solution. Critical Analysis of the Solution, Commercialisation or Opportunity The occurrence of wicked problem relating to employee safety and well-being at the convenience stores of 7-Eleven has caused its head office to pay huge penalties for non-complying with the employment laws of the country. The employers misconduct at franchisees is interrogated by Fair Work Ombudsman of Australia that ordered the employers to pay the employees $ 90,000 as a part of their owned wages. This scandal has negatively impacted the goodwill of the company across the borders and thus caused the necessity for its head office to commercialise a solution for the problem in order to overcome from its negative effects. The head-office of the convenience stores in Australia developed an independent investigation panel for identifying the causes of the occurrence of the wicked problem of employee safety in its franchisees. The investigation panel conducted the store audits, enhanced payroll and introduced major changes in the business model of the franchises (Hardy, 2015). These chan ges include implementation of mandatory training sessions for the senior managers of the franchises to provide them an in-depth knowledge about the standard business practices and procedures that should be followed by them. It also included maintaining of an appropriate wages record keeping system as a clear evidence of the remuneration provided by the company to the employees. This was followed by the termination of the chief executives and major shareholders of the company by the head office (Sun, 2015). The independent panel developed holds the responsibility of ensuring that underpaid employees receive their full entitlements. Also, there has been the introduction of a whistleblower hotline by the company for facilitating employees to address their grievances to the senior management without any fear. The chairman of the company has taken full authoritative control over the problem and commercialized a solution through the utilisation of external expertise for rectifying the impacts and preventing the occurrence of such problem in the future (Rodan, 2016). The organisations strategy for addressing the wicked problem of employees safety at its workplace seems to be effective but also have some limitations. The limitations include lack of implementation of a safety framework for ensuring that franchises in Australia are complying with their legal obligations towards the employees. This is of extreme importance for protecting the interests of the employees and maximizing their welfare at the workplaces. The introduction of safety framework for ensuring employees well-being need restructuring of the organisational structure for its implementation at all levels. The safety framework can be introduced through development of proper code of conduct that guidelines the behaviour of all the key stakeholders of the company. The stakeholders should be made aware of consequences of breaching the code of conduct in advance (Walsh, n.d.). The safety framework introduced need to be continually monitored and reviewed for identifying any type of misconduct from employers. This can be ensured by the timely audit and adoption of policies encouraging feedback from the employees. The external audits should also take into account the feedback from the employees so that they are able to directly report any type of misconduct from the employers. Thus, 7-Eleven need to link its organisational strategy with the contemporary concepts of entrepreneurship for reforming its overall business model. The companys solution to the problem has incorporated some contemporary concepts such as introducing of whistle-blower hotline and seeking help from external expertise for reviewing and addressing the problem (Rodan, 2016). However, the solution needs to be reformed with its strategic alignment with the concepts of entrepreneurship so that such complex wicked problems can be prevented to occur in the future (Spinelli and McGowan, 2013). Thu s, all these organisational changes need to be introduced in the business model of 7-Eleven for proposing solution to wicked problem of employee safety at its workplace. Recommendations 7-Eleven has although addressed the wicked problem of employees safety in the workplace but the commercial solution developed by the company has some limitations as discussed above. These limitations can be addressed effectively through incorporation of contemporary entrepreneurship and innovation issues such as entrepreneurial thinking and transformative innovation. The wicked problems occurring in an organisation are rather difficult to solve due to their complexity and requiring innovation in the overall business structure (Spinelli and McGowan, 2013). The problem of employees grievances at 7-Eleven regarding underpayment and physical violence comes under Occupational Safety Health (OHS) issues in Australia that is characterised as a wicked problem due to its complex nature. In this context, it is highly significant for 7-Eleven to think creatively and bring large scale innovation changes in its business model. This involves entrepreneurial thinking by the senior management of the company. Entrepreneurial thinking involves introduction of such work practices that promotes productivity of employees (Hicks, 2004). The employees should feel safe and secure at the workplace for maximising their productivity. The productive employees increase the organisational effectiveness through optimising its profitability and sales. This can be done through adoption of safety framework at the convenience stores of 7-Eleven that provides the code of conduct need to be followed by both the employers and employees. Entrepreneurial thinking involves gaining a proper understanding of the importance of strengthening the brand image of the company through ensuring workplace protection of employees (Hicks, 2004). Thus, the senior management of 7-Eleven needs to understand that violence and unsafe working conditions reduce employees morale as well as productivity. Thus, they should develop a safer and non-threatening work environment through the development of proper code of conduct. Employees security can be safeguarded though introduction of proper risk assessment and prevention strategies as a part of the safety framework of the company. Risk assessment involves carrying out a safety audit that includes detailed examination of workplace related risks that can impact the well-being of employees (Martin, 2009). This will help in the identification of any type of fraudulent practices such as employees were compelled to work for longer hours in the 7-Eleven convenience stores. Prevention strategies involves imparting proper training to the employees on all safety and security procedures including the reporting authority to be addressed if they are subjected to any type of physical violence at t he workplace. This also involves providing knowledge to the employees regarding their rights and duties so that they do not suffer any exploitation from the employers as that faced by the company previously. The development of a safety framework that defines the code of conduct, risk assessment and prevention strategies require creative thinking at all the level of the company. It is possible with application of concepts of entrepreneurial thinking that emphasises on design-thinking. Design-thinking process can be categorised as a four step process that involves identification of the opportunity area, developing creative solution, implementing the solution developed practically and reviewing the results obtained (Ouden, 2011). Thus, the introduction of safety framework must be followed by its continuous evaluation for examining its effectiveness to ensure employees protection by the company. Thus, entrepreneurial thinking should be incorporated as a part of organisational solution to the wicked problem of employees safety and protection at its workplace. 7-Eleven also need to incorporate some transformational changes in its problem-solving approach to the wicked problem of employees safe ty. The adoption of a systematic problem-solving approach is very essential to change the business model and eventually leading to organisational growth and success (Grnig and Khn, 2009). The application of problem-solving approach is critical for the business model of 7-Eleven to combat with issues related to employees welfare and protection. The development of a problem-solving approach is very critical in implementing proactive measures so that corrective steps can be taken to mitigate the occurrence of such issues in the future. It involves developing solution for a problem by taking into account all the existing opportunities for effectively resolving a problem. The first step involves defining exactly the nature of the problem and identifying its root cause of occurrence. This is followed by developing possible strategies for addressing the problem and selection of the most appropriate strategy for resolving the problem in context (Liedtka et al., 2013). The last step of the process involves measuring the outcome achieved and its continual review by the management of the company. Fair Work Act in Australia regulates and monitors all the policies related to employee protection. The government of the country needs need reform the act through the implementation of problem-solving approach that mandates workplaces to be ethically and legally responsible for the employees conditions. These policies should be supported by considerable threat of legal liability or reputational damage. Transformative innovation is the strategic key for resolving the wicked and complex problems such as of employees safety at workplace (Walsh, n.d.). The management of 7-Eleven also needs to consider the impact of ecosystems on the employees well-being. The management must gain an appropriate understanding of the role of an individual in the communities and societies while developing safety framework for employees welfare. The organisational behaviour of employees is highly influenced by the environment and the existing communities. Thus, employers need to implement and adopt social work practices that aim at protecting its existing environment and communities (Pardeck, 2015). The protection of ecosystems eventually leads to sustainable growth of an organisation through ensuring protection of all its ley stakeholders. In this regard, it is highly important for 7-Eleven to understand that the performance of employees is interrelated with the ecological system. The scandal of 7-Eleven revealed that threatening is made to the families of the employees overseas. This further caused employees of the company to raise their voices agains t the misconduct of the employers that negatively impacted the brand reputation of 7-Eleven (Brandsttter and Eliasz, 2001). Therefore, in order to overcome from the occurrence of such issues in the future, the management needs to understand that employees well-being is directly related with their macro and micro ecosystems. Micro- ecosystem comprises of working environment of the organisation and the macro-ecosystems consist of their interaction with the external environment and communities. The employers also hold the responsibility of developing a safe and healthy work environment wherein employees feel secured and motivated to perform their job role (Brandsttter and Eliasz, 2001). The employees at 7-Eleven were also enforced to work for longer durations than their normal working hours. In addition to this, they were also subjected to physical violence from the employers at the work places. Thus, senior management of the company should develop safety policies to improve its working environment so that the employees feel secured at the workplace. The micro and macro-ecosystems plays a critical role in en hancing the performance of the employees and ensuring their well-being at workplaces (Pardeck, 2015). The implementation of an ecological approach defines a new perspective for developing solution to the wicked problem of employees safety for 7-Eleven. It emphasises on the adoption of effective social work intervention for maximising the employees welfare. It provides an integrative approach to the managers of the company for addressing and resolving the problems related to occupational safety of employees (Pardeck, 2015). The employers need to adopt the work practices that ensure the protection of the employees but also of their ecosystems governing their social functioning including the family, community and the environment. The head office of 7-Eleven needs to ensure that employers are adopting such business practices and procedures that maximise the development of both their micro and macro-ecosystems (Brandsttter and Eliasz, 2001). The implementation and adoption of broader entrepreneurship and innovation issues such as entrepreneurial thinking, transformative innovation and ecological approach as discussed above will facilitate 7-Eleven to address effectively the problem of unethical work practices prevalent in its convenience stores in Australia. These entrepreneurial concepts will facilitate senior managers of the company to develop creative and innovative solutions as employees safety is a wicked problem and thus is very complex. It will help the managers to eliminate the dilemma regarding the development of a solution so that this problem does not occur in the future context. Conclusion Thus, it can be stated from the overall discussion held in the report that the wicked problem of employees safety faced by 7-Eleven is very complex in nature and thus possess difficulty in front of the managers to get it resolved. The problem occurred due to the adoption of unethical work practices by in the franchisee stores of the company in Australia. The company commercialised a solution through introducing major structural changes in its business model and adopting some entrepreneurial concepts such as introduction of whistle-blower hotline for addressing the employee complaints. However, the company need to incorporate entrepreneurial and innovation concepts such as entrepreneurial thinking, transformative solution and ecological approach for addressing the problem in an effective way. The integration of these contemporary entrepreneurial concepts in organisational solution is necessary for preventing the occurrence of wicked problem of employee safety in the future. References 7-Eleven Scandal an Ethical Failure of Leadership. 2013. [Online]. Available at: https://planforpersonalsuccess.com/7-eleven-unethical/ [Accessed on: 30 August 2016]. Abbing, E. R. 2010. Brand Driven Innovation: Strategies for Development and Design. AVA Publishing. Brandsttter, H. and Eliasz, A. 2001. Persons, Situations, and Emotions: An Ecological Approach. Oxford University Press. Contemporary Government Challenges. 2007. Tackling Wicked Problems: A Public Policy Perspective. [Online]. Available at: https://www.apsc.gov.au/__data/assets/pdf_file/0005/6386/wickedproblems.pdf [Accessed on: 30 August 2016]. Ferguson, A. et al. 2015. 7-Eleven: Investigation exposes shocking exploitation of convenience store workers. [Online]. Available at: https://www.smh.com.au/business/workplace-relations/7eleven-investigation-exposes-shocking-exploitation-of-convenience-store-workers-20150828-gja276.html [Accessed on: 30 August 2016]. Grnig, R. and Khn, R. 2009. Successful Decision-making: A Systematic Approach to Complex Problems. Springer Science Business Media. Hardy, T. 2015. 7-Eleven: how the franchise system allows exploitation. [Online]. Available at: https://www.watoday.com.au/comment/why-franchise-businesses-seem-to-breed-poor-working-conditions-20150831-gjbf9v [Accessed on: 30 August 2016]. Hicks, M. J. 2004. Problem Solving and Decision Making: Hard, Soft and Creative Approaches. Cengage Learning EMEA. Karp, P. 2016. 7-Eleven workers beaten and forced to pay back wages, Senate inquiry hears. [Online]. Available at: https://www.theguardian.com/australia-news/2016/feb/05/7-eleven-workers-beaten-and-forced-to-pay-back-wages-senate-inquiry-hears [Accessed on: 30 August 2016]. Liedtka, J. et al. 2013. Solving Problems with Design Thinking: Ten Stories of What Works. Columbia University Press. Marginson, S. et al. 2010. International Student Security. Cambridge University Press. Martin, R. L. 2009. The Design of Business: Why Design Thinking is the Next Competitive Advantage. Harvard Business Press. Ouden, E. 2011. Innovation Design: Creating Value for People, Organizations and Society. Springer Science Business Media. Pardeck, T. 2015. An Ecological Approach for Social Work Practice. The Journal of Sociology Social Welfare 15 (2), pp. 133-142. Rodan, M. 2016. 7-Eleven appoints investigator following staff payments scandal. [Online]. Available at: https://www.theaustralian.com.au/business/companies/7eleven-appoints-investigator-following-staff-payments-scandal/news-story/57629c2ee33e78c1371f95ef6e52128e [Accessed on: 30 August 2016]. Rogers, B. 2010. Australian Fair Work Act 2009: With Regulations and Rules. CCH Australia Limited. Safety A Wicked Problem. 2010. [Online]. Available at: https://sia.org.au/downloads/News-Updates/Safety_A_Wicked_Problem.pdf [Accessed on: 30 August 2016]. Spinelli, S. and McGowan, H. 2013. Disrupt Together: How Teams Consistently Innovate. Pearson Education. Stricter laws for franchisors? Responses to the 7-eleven wage scandal. 2016. [Online]. Available at: https://www.corrs.com.au/publications/corrs-in-brief/stricter-laws-for-franchisors-responses-to-the-7-eleven-wage-scandal/ [Accessed on: 30 August 2016]. Sun, H. 2015. 7-Eleven founder, chief resign in wake of pay scandal. [Online]. Available at: https://www.heraldsun.com.au/business/7eleven-founder-chief-resign-in-wake-of-pay-scandal/news-story/f0823fcf5ea0f274f9b85b3993742bed [Accessed on: 30 August 2016]. Walsh, A. n.d. Should we expect more from lead firms? [Online]. Available at: https://pursuit.unimelb.edu.au/articles/should-we-expect-more-from-lead-firms [Accessed on: 30 August 2016].

Customer Service Legislation Essay Example

Customer Service Legislation Essay The goods supplied to customers and the customer service provided is influenced by certain factors in UK. The way that the products are sold: Effects on customer service of regulating the nature and standards of products: * Sale of Goods Act, 1979 the product must be sold according to the description and satisfactory quality also fit for purpose. For example at Thorpe Park they cannot advertise the tickets for a certain price and sell it at different price at the gates. We will write a custom essay sample on Customer Service Legislation specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Customer Service Legislation specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Customer Service Legislation specifically for you FOR ONLY $16.38 $13.9/page Hire Writer * Supply of Goods and Services Act, 1982 services must be at merchantable value and at practical rates. For example if customers book for two tickets and they only have 1 ticket given. * Food Safety Act, 1990 the food must be quality and up to standards. For example at Thorpe park restaurants they cannot sell food which is decayed or has passed its sell by date. Not all of these are linked with Thorpe Park but the Food Safety Act is an important because there are restaurants in the park which supply food to customers at Thorpe Park. Price The price displays are also very important and there is a law for this too. The Prices act 1974 and 1975 is controlling the price displays. They require prices to be indicated on goods or services offered by businesses. It is illegal for Thorpe Park to mislead the customers by displaying wrong pries for entering the park and using the rides. Age restrictions Varies legislations restricts sales on products to children. These products are such as tobacco, alcohol and lottery tickets. This also does not apply to Thorpe Park. The ways that the products are advertised and promoted are also a part of legislation. The Advertising Standards Authority (ASA) is an authority which controls advertising in UK. Advertisements must be legal, decent, honest and truthful, prepared with responsibility of customers and society and in the line with fair competition. The ASA has the power to force a business to remove their advertisement. Thorpe Park must comply with this advertising and promotion law. They need to be honest about their park and rides to show that they care for their customers and they are reliable. There are many laws which control what information a business should provide for their customers on their products. Thorpe Park must comply with these laws. They must provide information about their rides for their customers. For example they must make sure that height restrictions are clearly written where customers can see. Not complying with legislation and implications If a business does not comply with legislation they may need to face some negative effects. The criminal law There is some legislation which is covered by criminal law and if the business breaks the laws they will be a criminal offence and the business is then forced to be: * Prosecuted * Fined * People responsible may be imprisoned Some of the main criminal laws in UK are: * Trade Descriptions Act 1968 an Act of which prevents manufacturers, retailers or service industry providers from misleading consumers as to what they are spending their money on. * Consumer Protection Act 1987 this act affect the producer of the product not the supplier and it allows the person injured to contact authorities about the damage that has been made to them. * Sale and Supply of Goods Act 1994 under this act the customers are expected to be entoleted to the goods which should be satisfactory quality, fit for any particular purpose made known to the seller; and the good is as it was described. These acts also affect Thorpe Park. For example the trade descripcitions act prevents Thorpe Park to promote the attraction by misleading customers by saying that there are rides which cannot be found at the Park. The Consumer Protection Act also affects Thorpe Park because if a customer is injured on rides they have the right to complain about this. The Sale and Supply of Goods Act affects the Park by making sure that they check all rides everyday so they are sure that it does work properly and it is also a health and safety procedure also to make sure they work as a part of the quality and they will have to make sure the rides are as they have been described to the customers. Other negative effects it may have on business are that the products may be seized at the court, the business activity may be restricted, and the image of the business may be damaged. Thorpe Park must comply with legislation because it is a very big business and very popular in UK. They need to make sure that their image is not affected by anything. They need to make sure that their business is running smoothly without any implications. Safe Working Businesses have to operate in a safe environment; they must have policies to ensure the safety and security aspects. For Thorpe Park safety at work is a big issue. The business is responsible for safety of customers, visitors, personnel and security procedures. Safety of Customers Businesses must make sure that their customers are safe and secure. A business must be sure that the products they sell are safe and legislation is there to prevent businesses selling harmful products. Business which provides harmful products may pay fines or other penalties. Machinery is particularly important for safety purposes. The business must be definite that the machinery is fitted and operates and there are no electrical faults. Thorpe Park has various rides and they are responsible for safety of customers by making sure that the rides are functioning properly. They do this by testing the rides on daily basis. Thorpe Park is also responsible of making sure that the staffs are trained so in an emergency they are there to provide help and make sure the customers are secured when on the rides. Safety of Customers and Visitors A business is liable for safety of its customers and visitors. If there is a visitor at the premises they need to be sure that the visitor is safe. Staff also needs to be trained for emergency purposes. Thorpe Park is liable to make sure that their staff is trained. They train their staff for facts such as first aid, evacuation procedures, using the rides and other safety points. Safety of Personnel It is imperative that the staff at a business is safe. If a staff is injured at work they have the right to: * Take time off * Covered by other workers during their absence * Become less motivated * Return and become less productive * Lave altogether * Sue the business and claim compensation The Health and Safety at Work Act 1974 is the legislation which protects the employees. For a business like Thorpe Park they have a major liability for the safety of their personnel. They must make sure that the working environment is safe and employees are not injured.

A Look at the History of Computers

A Look at the History of Computers Before the age of electronics, the closest thing to a computer was the abacus, although, strictly speaking, the abacus is actually  a calculator since it requires a human operator. Computers, on the other hand, perform calculations automatically by following a series of built-in commands called software. In the 20th century,  breakthroughs in technology allowed for the ever-evolving computing machines that we now depend upon so totally, we practically never give them a second thought. But even prior to the advent of microprocessors and supercomputers, there were certain notable scientists and inventors who helped lay the groundwork for the technology thats since drastically reshaped every facet of modern life. The Language Before the Hardware The universal language in which computers carry out processor instructions originated in the 17th century in the form of the binary numerical system. Developed by German philosopher and mathematician Gottfried Wilhelm Leibniz, the system came about as a way to represent decimal numbers using only two digits: the number zero and the number one. Leibnizs system was partly inspired by philosophical explanations in the classical Chinese text the â€Å"I Ching,† which explained the universe in terms of dualities such as light and darkness and male and female. While there was no practical use for his newly codified system at the time, Leibniz believed that it was possible for a machine to someday make use of these long strings of binary numbers.​ In 1847, English mathematician George Boole introduced a newly devised algebraic language built on Leibnizs work. His â€Å"Boolean Algebra† was actually a system of logic, with mathematical equations used to represent statements in logic. Equally important was that it employed a binary approach in which the relationship between different mathematical quantities would be either true or false, 0 or 1.   As with Leibniz, there were no obvious applications for Boole’s algebra at the time, however, mathematician Charles Sanders Pierce spent decades expanding the system, and in 1886, determined that the calculations could be carried out with electrical switching circuits. As a result, Boolean logic would eventually become instrumental in the design of electronic computers. The Earliest Processors English mathematician Charles Babbage is credited with having assembled the first mechanical computers- at least technically speaking. His early 19th-century machines featured a way to input numbers, memory, and a processor, along with a way to output the results. Babbage called his initial attempt to build the world’s first computing machine the â€Å"difference engine.† The design called for a machine that calculated values and printed the results automatically onto a table. It was to be hand-cranked and would have weighed four tons. But Babbages baby was a costly endeavor. More than  £17,000 pounds sterling was spent on the difference engines early development. The project was eventually scrapped after the British government cut off Babbage’s funding in 1842. This forced Babbage to move on to another idea, an analytical engine, which was more ambitious in scope than its predecessor and was to be used for general-purpose computing rather than just arithmetic. While he was never able to follow through and build a working device, Babbage’s design featured essentially the same logical structure as electronic computers that would come into use in the 20th century. The analytical engine had integrated memory- a form of information storage found in all computers- that allows for branching, or the ability for a computer to execute a set of instructions that deviate from the default sequence order, as well as loops, which are sequences of instructions carried out repeatedly in succession.   Despite his failures to produce a fully functional computing machine, Babbage remained steadfastly undeterred in pursuing his ideas. Between 1847 and 1849, he drew up designs for a new and improved second version of his difference engine. This time, it calculated decimal numbers up to 30 digits long, performed calculations more quickly, and was simplified to require fewer parts. Still, the British government did not feel it was worth their investment. In the end, the most progress Babbage ever made on a prototype was completing one-seventh of his first design. During this early era of computing, there were a few notable achievements: The tide-predicting machine, invented by Scotch-Irish mathematician, physicist, and engineer Sir William Thomson in 1872, was considered the first modern analog computer.  Four years later, his older brother, James Thomson, came up with a concept for a computer that solved mathematical problems known as differential equations. He called his device an â€Å"integrating machine† and in later years, it would serve as the foundation for systems known as differential analyzers. In 1927, American scientist Vannevar Bush started development on the first machine to be named as such and published a description of his new invention in a scientific journal in 1931. Dawn of Modern Computers Up until the early 20th century, the evolution of computing was little more than scientists dabbling in the design of machines capable of efficiently performing various kinds of calculations for various purposes. It wasn’t until 1936 that a unified theory on what constitutes a general-purpose computer and how it should function was finally put forth. That year, English mathematician Alan Turing published a paper titled, On Computable Numbers, with an Application to the Entscheidungsproblem, which outlined how a theoretical device called a â€Å"Turing machine† could be used to carry out any conceivable mathematical computation by executing instructions. In theory, the machine would have limitless memory, read data, write results, and store a program of instructions. While Turing’s computer was an abstract concept, it was a German engineer named Konrad Zuse who would go on to build the world’s first programmable computer. His first attempt at developing an electronic computer, the Z1, was a binary-driven calculator that read instructions from punched 35-millimeter film. The technology was unreliable, however, so he followed it up with the Z2, a similar device that used electromechanical relay circuits. While an improvement, it was in assembling his third model that everything came together for Zuse. Unveiled in 1941, the Z3 was faster, more reliable, and better able to perform complicated calculations. The biggest difference in this third incarnation was that the instructions were stored on an external tape, thus allowing it to function as a fully operational program-controlled system.   What’s perhaps most remarkable is that Zuse did much of his work in isolation. Hed been unaware that the Z3 was Turing complete, or in other words, capable of solving any computable mathematical problem- at least in theory. Nor did he have any knowledge of similar projects underway around the same time in other parts of the world. Among the most notable of these was the IBM-funded Harvard Mark I, which debuted in 1944. Even more promising, though, was the development of electronic systems such as Great Britain’s 1943 computing prototype Colossus and the ENIAC, the first fully-operational electronic general-purpose computer that was put into service at the University of Pennsylvania in 1946. Out of the ENIAC project came the next big leap in computing technology. John Von Neumann, a Hungarian mathematician whod consulted on ENIAC project, would lay the groundwork for a stored program computer. Up to this point, computers operated on fixed programs and altering their function- for example, from performing calculations to word processing. This required the time-consuming process of having to manually rewire and restructure them. (It took several days to reprogram ENIAC.) Turing had proposed that ideally, having a program stored in the memory would allow the computer to modify itself at a much faster pace. Von Neumann was intrigued by the concept and in 1945 drafted a report that provided in detail a feasible architecture for stored program computing.  Ã‚  Ã‚   His published paper would be widely circulated among competing teams of researchers working on various computer designs. In 1948, a group in England introduced the Manchester Small-Scale Experimental Machine, the first computer to run a stored program based on the Von Neumann architecture. Nicknamed â€Å"Baby,† the Manchester Machine was an experimental computer that served as the predecessor to the Manchester Mark I. The EDVAC, the computer design for  which Von Neumann’s report was originally intended, wasn’t completed until 1949. Transitioning Toward Transistors The first modern computers were nothing like the commercial products used by consumers today. They were elaborate hulking contraptions that often took up the space of an entire room. They also sucked enormous amounts of energy and were notoriously buggy. And since these early computers ran on bulky vacuum tubes, scientists hoping to improve processing speeds would either have to find bigger rooms- or come up with an alternative. Fortunately, that much-needed breakthrough was already in the works. In 1947, a group of scientists at Bell Telephone Laboratories developed a new technology called point-contact transistors. Like vacuum tubes, transistors amplify electrical current and can be used as switches. More importantly, they were much smaller (about the size of an aspirin capsule), more reliable, and they used much less power overall. The co-inventors John Bardeen, Walter Brattain, and William Shockley would eventually be awarded the Nobel Prize in physics in 1956. While Bardeen and Brattain continued doing research work, Shockley moved to further develop and commercialize transistor technology. One of the first hires at his newly founded company was an electrical engineer named Robert Noyce, who eventually split off and formed his own firm, Fairchild Semiconductor, a division of Fairchild Camera and Instrument. At the time, Noyce was looking into ways to seamlessly combine the transistor and other components into one integrated circuit to eliminate the process in which they had to be pieced together by hand. Thinking along similar lines, Jack Kilby, an engineer at Texas Instruments, ended up filing a patent first. It was Noyce’s design, however, that would be widely adopted. Where integrated circuits had the most significant impact was in paving the way for the new era of personal computing. Over time, it opened up the possibility of running processes powered by millions of circuits- all on a microchip the size of a postage stamp. In essence, it’s what has enabled the  ubiquitous handheld gadgets we use every day, that are ironically, much more powerful than the earliest computers that took up entire rooms.

World War II through the 1970s Research Paper Example | Topics and Well Written Essays - 1250 words

World War II through the 1970s - Research Paper Example This is not to say that the bipolar nature of the world, exhibited during the Cold War years did not have an impact upon whether or not the United States continued to grow as a global superpower. Rather, the following analysis to discuss leverage a greater level of understanding with regards to how the United States ultimately came to be the superpower that it is today and continues to exhibit a high degree of leverage and strength with regards decisions that are made throughout. It is the hope of this author that such a level of understanding will useful with regards to allowing the reader to have a more firm grasp of how global dynamics of power are illustrated and the degree and extent to which the United States actively access to retain as global superpower. Firstly, in order to understand why the United States came to be a global superpower, one must realize that ever since 1948, the Bretton Woods Agreement had delineated the United States dollar as the international currency of global exchange. This, in tandem with the fact that the greatest economic competitors the United States had been reduced to smoldering ruins as a result of the Second World War, proved to be the fundamental boost that the United States required in order to dominate global politics. Whereas prior transactions had been based upon a litany of different currencies and exchange rates, with trade delineated in United States dollars, the degree and extent to which the United States could price set and gain a degree of advantage within trade interaction was maximize. As such, with the United States any unique position to benefit from global trade, regardless of where the origin or destination of that trade might be, the United States experienced a unique advantage over all other nations within the system (Gartner, 2013). However, as briefly discussed above, the results of the Second World War meant that the nations of Germany, Italy, the United Kingdom, Japan, France, and a litany of other s were ultimately in shambles. As such, the only real competition that existed for the United States within an economic realm was with respect to the Soviet Union. However, due to the fact that the Soviet Union was ultimately a communist nation, it was only a threat with regards to trade and international exchange between themselves and other socialist/communist sympathizing nations (Saull, 2013). As such, the United States ultimately found itself in a position in which it could not only dominate global trade but remain in a position of command and control over this trade with respect to the fact that all trade was carried out by the United States dollar. At face value, it may seem as if the Cold War was ultimately a period in time in which the United States was struggling, both militarily and economically, against another global superpower – the Union of Soviet Socialist Republics. However, upon closer inspection, this struggle in and of itself did not necessarily weaken the extent to which the United States could experience a level of benefit and maximize its position as a global superpower. As a result of the nature of the conflict between the Soviet Union and the United States, the entire world was ultimately forced into two distinct camps; those that supported the United States and its allies and those that support the Soviet Union and its allies. As such, the United States was presented with the situation which something of a captive market was for global dominance and. Within this captive market, the United States was able to dominate decision-making, military contracts, the right

Grief and loss and special populations Annotated Bibliography Term Paper

Grief and loss and special populations Annotated Bibliography - Term Paper Example As such, the annotated bibliography presented below contains books and journal articles that include diverse perspectives on healing and providing support for the bereaved. This is a valuable book written by two people belonging to different backgrounds and bringing their diverse perspectives into their book. Susan Zonnebelt-Smeenge, being a clinical psychologist at Pine Rest Mental Health Services in the US and also a registered social worker brings to light the practical aspects of dealing with the loss of a spouse and in overcoming the grief through active and deliberate healing actions. Her husband, Robert C. De Vries teaches church education at Calvin Theological Seminary and conducts seminars for overcoming bereavement and loss. Together, the two authors are able to provide an intimate perspective on how Christian faith and conscious effort from the griever can lead to total overcoming of the grief. This book is aimed at people who have suffered a loss of spouse as well as for people like councilors and pastors who are in the position to help them. This book delves into the realm of how people make sense of death and dying with the aim of determining what spiritual and personal support may be needed by them. The book is aimed at people suffering from the loss of their children or spouses. It is an anthology that covers numerous contexts about grief and loss – ranging from Christianity, Buddhism and Native American concepts of loss and grieving to cyberspace and virtual reality and how it shapes our meaning of life and death. The authors of this book are renowned professors like Gary Cox Bendiksen and Stevenson who has numerous articles and papers on death and bereavement. Their wide experience and research with people who are left behind in case of death of a loved one, makes this book an intimate revelation of the process and means of grieving that are adopted in

Myth as one of the concept of understanding the reality Essay

Myth as one of the concept of understanding the reality - Essay Example Whereas men have always relied on concrete objects and the environment to understand themselves, they now also realized the power of intangible and abstract beliefs and concepts in their pursuit of enlightenment. As explained in Bruno Bettelheim’s, â€Å"The Child’s Need for Magic†, the answers given by myths are definite. He compared myths to children’s fairy tales. He tells us that fairy tales are suggestive. Its messages may imply solutions, but it never spells them out. However, he believes that fairy tales are effective in the formation of truth in the eyes of children. It leave to the child’s fantasizing whether and how to apply to himself what the story reveals about life and human nature. As young people inclined to their imaginations instead of cold, hard facts, children usually interpret their daily experiences with what they see in fairy tales. Now we are quite knowledgeable of the fact that in fairy tales, everything has a soul. But this becomes all the more real for children. They take on what Bettleheim calls an â€Å"animistic† view. Associating their own lives to what they see in the fairy tales, children believe that everything is alive and has soul. For example, children have the notion that animals, in real life, have the abilities to guide us in our journeys. This is for the reason that in fairy tales these animals roam freely and widely in the world to guide the hero to his quests. In thinking animistically, everything acquires human characteristics. In the mind of a child, not only animals feel and think as we do, but even stones are alive. By the same reasoning, it is entirely believable for children that objects talk, give advice, and join the hero on his wanderings. Author Conrad Phillip Kottack has also shared some similar views. In his article entitled, â€Å"Disney Myth and Ritual†, myths are said to be often used as mediating figures to resolve oppositions. Kottack (1974) illustrated that animals, are given human abilities, thus bridging the opposition between culture and nature. In Genesis, a humanlike animal (a bipedal, talking, lying snake) brings culture and nature closer together. In the beginning, Adam and Eve are innocent parts of nature, yet they are unique because of their creation in God's image. The snake encourages Original Sin, which keeps humans unique, but in a far less exalted way. The punishment for eating forbidden fruit is a destiny of physical labor, a struggle with nature. That humans are a part of nature while also being different from other animals is explained by the serpent-mediator's role in the Fall. The fall of humanity is paralleled in the fall of the serpent—from culture-bearing creature to belly-crawling animal. Obviously, this myth is of significant stature as it is one of the most popular stories in the Bible. Now we don’t question the authenticity of such stories in the bible. However it may be largely perceived th at the particular story is indeed but a figment of our ancestor’s imagination, subject to our different interpretations. This kind of belief in the myths takes on a powerful impact on one’s way of viewing life. It absorbs and encompasses one’s faith and religion, thus becoming an important instrument of enlightenment to men. Further explained by Kottack (1974), one creator and myth maker for so many Americans is Walt Disney. In many cultures, religion focuses on sacred sites. Disney’s works, in the level of magnitude of how it created an impact to Americans’

Influence Of Sales Promotion Impulse Purchase Buying Behaviour Marketing Essay

Influence Of Sales Promotion Impulse Purchase Buying Behaviour Marketing Essay Purpose The purpose of this dissertation is to find out the influence of sales promotion on impulse purchase buying behaviour. This research is focused on the grocery retailer Tesco. Findings- From this study, it has been understood that sales promotions have a major influence on the impulse purchasing behaviour of consumers. It has also been verified that price promotion is the most influencing factor of sales promotion, which drives consumers towards impulse purchase. Conclusions and recommendations at the end of this research will be useful for students who study consumer buying behaviour and for retailers to implement a strategy for sales promotion. Originality/Value: Previous researches that has been carried out about impulse purchase has been influence of culture, mood etc. The function of this research is to find the influence of sales promotion on impulse purchase, which is important especially during the current economic recession. Introduction: This section of the dissertation outlines the research topic the researcher chose to study as part of his Masters in Business Administration (International) in Dublin Business School. This section is divided into the following parts. Background of the research Suitability of the researcher and interest in subject Research Objectives and Hypotheses Approach to the dissertation Recipients of the research Organisation of the research Scope and limitations of the study Background of the research: Ones own personal shopping experiences verify that occasionally we go into a store with no planned purchases in mind. Usually, however we go into a store planning to buy one or more specific items. Sometimes we know that those planned items are offered at a sale price, sometimes they are at regular price, and sometimes a mixture of both. We usually have an idea how much it will cost and how many of them we plan to buy. However, once we are in the store, we sometimes buy all we planned to buy; sometimes we buy more than we planned to buy. This would have happened because of something that stimulated us inside the store. It could be because of various reasons like sales promotions or store atmospherics or uniqueness of the product. This study is based on the influence of sales promotions on unplanned purchases like this called impulse purchase. Consumers buying behaviour is based on the needs of the consumer. This goes down to the basic level of consumer needs developed by Maslow(1971). He suggested a hierarchy of needs from the most basic to the most civilised one. Physiological needs, safety needs, belongingness needs, esteem needs and self-actualisation needs. To satisfy the needs, consumer buys things and this study is on the consumer buying behaviour. The consumer buying behaviour goes through a five sequential steps that is explained in the literature review of this article. Practically, when a consumer feels the need for buying things, he/she goes for shopping. There are many types of shops available, but the retail shop is where consumers can buy the things that they need for daily life. The concept of retail shops are now changing with the evolution of large supermarkets. Retail shops are now becoming one-stop-shops called super markets, offering vast number of product categories and services ranging from fruits and vegetables, off-licence, bakery, butcher facilities and even pharmaceuticals. It is a common fact that the large grocery stores and super markets have an unfair advantage over small players, by using a low cost selling, which the small convenience stores struggle to match. The Irish grocery retail market has evolved with many changes over the last few years. Tesco is one of the main players that exist in Irish grocery retail market. Organisations have started changing the methods of their grocery business over the last decade. There are innovations coming in the market everyday to attract new consumers and to retain them for a long period. Sales promotion is a quick way to strengthen the sales of an organisation. According to Kotler(2003), sales promotion is a key ingredient in marketing campaign which consists of diverse collection of incentive tools, mostly short term, designed to stimulate quicker or greater purchase of a particular products or services by consumers or trade. It is one of the effective methods in creating savings to the regular grocery shoppers. For retailers, the sales promotion is an excellent opportunity to promote their products in bulk thereby increase profit margins and consumer loyalty. There are various sales promotion tools used by the retailers, price promotion being one of them. Price promotions help the consumers to buy their goods for a reduced price. There are various types of p romotions which are described in the literature. A phenomenon called impulse purchase is considered as different form of consumer buying action. Impulse purchasing is a phenomenon by which a consumer experiences a sudden and often persistent urge to buy something immediately (Rook, 1987). It is an enigma in the marketing world, which accounts for substantial volume of goods sold every year. It is said that 80 percent of all purchases in some particular goods categories is made through impulse purchase. Virvialite(2009) based on Kacen and Lee(2002).This is a widely used by the retailers as they attract the consumers to buy things impulsively. At the present market conditions, when market competition is high and all types of companies apply promotion in their activities, stimulation of impulse purchasing in the market of consumer goods may become a strong competitive advantage. We go through this phenomenon in our daily life, knowingly or unknowingly. It is the feeling that one cannot resist at that moment, which are affected many fa ctors. An example of this would be when we see an advertisement in the store where it says Half Price sale, Was à ¢Ã¢â‚¬Å¡Ã‚ ¬3.99, Now à ¢Ã¢â‚¬Å¡Ã‚ ¬1.99. The aim of this study is to study the influence of sales promotion on impulse purchase. This research determines if the consumers go for an impulse purchase, if there are sales promotions. There is also a second part to this research which determines if the price promotion is the most important factor in sales promotion that leads the consumer to impulse purchase. This study is an important one considering the current economic climate. In this recessionary period, consumers who are doing grocery shopping actually care for the price factor and look for goods that are value for money. This study establishes the relation between sales promotion and impulse purchase. 2. Suitability of the researcher and the interest in the subject: The researcher is an engineering graduate in Information Technology. The researcher has four years of work experience in I.T and business fields. Researcher has a family business back India, which deals with retail and wholesale trading of steel products. The researcher was taking care of business for one year before coming to Ireland and has an idea of what is happening in the real business world. The ultimate career goal is to take over the family business and expand it with more concentration on retail sector. This study on consumer buying behaviour will certainly help the researcher in achieving this goal. The researcher is currently working in the retail sector and has observed many consumers going for impulse purchase because of the sales promotions. The researcher himself has fallen into the trap of impulse purchase when doing the grocery shopping on many occasions. This has specifically happened after the researcher came to Ireland where there are more sales promotions than seen elsewhere. This curiosity of the researcher encouraged to do a research on the influence of sales promotion on impulse purchase. Organisation chosen for the research: This research is conducted in Tesco, one of the biggest grocery retailers in Ireland. Tesco was founded by Jack Cohenand in 1919 and developed its first super market in 1956. They have come a long way through and now is the fourth largest retailer in the world, measured by revenues and second largest measured by profits. Tesco has its base at The United Kingdom and is spread across 14 countries all over the world. The company started its operations in Ireland as Tesco Ireland in 1997. The theme Every Little Helps is very popular in Ireland. Tesco has almost all the services that is needed in our daily life, including groceries, bakery, clothing, and mobile network. The researcher chose Tesco for the research because of he considers it as the best place where the study of sales promotion and impulse purchasing can be done in the context of a grocery-shopping environment. The research takes place in Tesco, Parnell Street in Dublin, Ireland. 3. Research Topic: Influence of sales promotion on impulse purchasing behaviour in the context of a grocery store. The aim of this research is to find out the influence of sales promotional activities on impulse buying behaviour in the context of a grocery retail store. With this purpose, the research will be conducted in Tesco, Parnell Street, Dublin, Ireland. This research focuses on answering the following questions: 1. Do sales promotional activities in store have a major influence on consumers impulse buying behaviour? 2. Is price promotion the major factor in sales promotion, which drives the consumers towards impulse purchase? Objectives: In order to answer each of these questions, the researcher came out with the following objectives. To identify the sales promotional activities in the store To find out if consumers actually go for an impulse purchase and the most influencing factor that affects it To determine if price promotion is the most influencing factor of sales promotion and if consumer purchase low priced items during impulse buying To justify this research, and to obtain the answer for the research questions, certain assumptions were made initially. Two hypotheses were developed which needs to be proved or disapproved. Hypothesis: H1: Sales promotional activities in the store have a major influence on customers impulse buying behaviour H2: Price promotion is the most influencing factor of sales promotion, which drives consumers towards impulse purchase. Approach to the Dissertation: The objectives derived will be obtained systematically in the research. Firstly, the secondary research is conducted using relevant sources to understand the research problem area in depth. Various sources like journals, textbooks, magazines and websites will be used in accordance with academic regulations. Primary research is carried out next with the help of self-administered questionnaires and focus group interviews. The quantitative data obtained through questionnaires are then analysed with the help of appropriate statistical tool and the result will be drawn. The hypotheses will then be tested with the results obtained and will proved or disapproved. Conclusions will be made and recommendations will be proposed based on the results. Recipients of the research: There are five recipients of the research that is conducted as part of Masters in Business Administration (International) in Dublin Business School. They are as follows: Dublin Business School where this researcher is a full time student studying for his qualification Liverpool John Moores university, who provides the qualification which the student is studying for Mrs. Linda Moran, who is dissertation supervisor, who guided the author through research process to date Staff and management of Tesco Ireland Ltd, who gave the permission for the research to be conducted on them Anybody who has interest in marketing specifically consumer buying behaviour, sales promotion and impulse purchase Organisation of the Research: Chapter 1: Introduction This section of the dissertation introduces the background of the research, the suitability of the researcher and the interest in the topic.   This section also states the research objectives and hypotheses. Further, it gives a brief description about how the research is carried out. This section also mentions the recipients of the research and also about the scope and limitations of the research.   Chapter 2: Literature Review This section the researcher critically reviews the literature which provides the theoretical background to the study. In the first section, the consumer buying behaviour is described in general. Further, the researcher introduces the concept of impulse purchase. The next section explains the sales promotions and its different types. The final section describes the relation between sales promotion and impulse purchase. Chapter 3: Research Methodology This section describes the research methodology adopted for undertaking the research. This chapter begins with the research onion proposed by Saunders et al.(2007) and proceeds layer by layer beginning from research philosophy towards data analysis. The justification of population and sampling method used are also discussed later. Chapter 4: Data analysis and Findings. This section describes the findings from the data analysis with the help of focus groups and questionnaire. Chapter 5: Conclusion and Recommendations. The section integrates the concepts of theories discussed in the literature review earlier and incorporates them with the data analysis and findings. The section concludes the research by providing justifications for proving or disapproving hypotheses. Recommendations are made and can be utilised by retailers and consumers for further studies. Chapter 6: Self Reflection on Own Learning and Performance. The section describes the researchers learning process and performance over the course of the International MBA programme. This section also describes the researchers development of various skills during the course. Chapter 7: Bibliography The section provides the list of various books, academic journals and websites that have been used in the dissertation. Harvard referencing system is used to reference the sources used. Chapter 8: Appendices Appendix includes the final questionnaire and project management Gantt chart. Major contributions of the study: Scope and Limitations of the research: The main limitation of this study is faced during the primary research. The sample size taken for this study is a small population and of consumers of Tesco, Parnell Street. The results and conclusions are based on a single store and cannot be used for generalisation. Another issue that the researcher faced while conducting the primary research is the biasing problem. The researcher has remained neutral to his best of the ability while conducting the focus group interviews and questionnaires. The study being cross sectional is only relevant for a particular period of the present research. Any future changes in consumers attitudes can alter the results of present research.